Hannah Neeleman, a Utah-based cattle farmer and mother of eight, is perhaps the most popular Instagram “tradwife” — a growing category of social media influencers who reject the not-so-traditional 9-to-5 workforce in favor of homeschooling their children, homemaking, or running a family business. Though her content is entirely wholesome, she (and other tradwife accounts) are not without controversy.
In the case of Ballerina Farm, followers recently uncovered that Daniel Neeleman, Hannah’s husband, is the son of the founder and former CEO of JetBlue, whose estimated net worth is $400 million.
Her kitchen stove, prominently featured in many of Hannah’s videos where she bakes sourdough bread, farm-raised beef, and other dishes, costs a minimum of $20,000. For those who laud their simple lifestyle as cattle farmers, many felt blindsided by the wealth enabling their smooth transition to homesteading. Afterall, starting a farm requires many high-cost purchases on the front end from the land, equipment, and animals, forcing many farmers into perpetual debt.
ladies, there’s nothing wrong with you if you want to be a Juliard-trained ballerina who also happens to own a stove that costs $20k and sells sourdough kits for 90 bucks through the online store for her farm that she promotes to her 6m followers on Instagram https://t.co/zlXkl520AR
— J U L E S (gay tradwife) (@tinycans) August 22, 2023
Yet Hannah and other tradwife accounts will easily maintain their prominence going into 2024. For many women, who increasingly report “persistent feelings of sadness or hopelessness” and
