The Republican National Committee (RNC) plans to overhaul the early voting “Bank Your Vote” initiative launched by former Chair Ronna McDaniel in favor of a new program, which the RNC says will include an effort to bank Republican votes. After The Federalist inquired about the departure from McDaniels’ program on Friday, the “Bank Your Vote” website (archived here) was taken down.
Danielle Alvarez from the RNC told The Federalist that “the website is down for reconstruction as we refocus our operation on not only banking votes but growing votes.” Banking votes means encouraging voters to take advantage of opportunities to vote early, either via mail or in-person.
The RNC told The Federalist that its new plan would include a vote-banking program in addition to a “Grow The Vote” initiative aimed at reaching nontraditional Republican voters. When The Federalist asked how this new program would conduct vote banking and what metrics it would use to target voters, Alvarez said the RNC has “paid staffers and volunteer-powered field programs in every battleground state and they are expanding daily” but did not provide numbers or specific details, expressing concern about giving away their plan. The RNC offered to follow up with more information but could not provide details by publication time.
RNC Chairman Michael Whatley sent a memo to staff recently that provided a general overview of the RNC’s plans to “Grow The Vote” by reaching demographics that may not traditionally vote Republican. The memo also describes an effort to “Bank
