With just a few weeks to Election Day and early voting already underway in several states, it’s peak time for the “ground game” that campaigns have spent months preparing. Back in May, on-the-ground Republican operatives voiced concerns to The Federalist that the Republican National Committee’s operations weren’t keeping pace with grassroots in swing states.
Now, as Election Day nears, a narrative has emerged in the corporate media about the Trump campaign’s “paltry” ground game. Despite the grousing by some in the GOP, outside groups, including political action committees like the Sentinel Action Fund, are working to match Democrats at their own game. They are mining data, reaching low-propensity voters, and employing cutting-edge technology to create meaningful connections.
‘Game Changer’
Sentinel recently launched its new Relational Organizing app in Montana, Ohio, and Pennsylvania, according to details sent to The Federalist by the super PAC. The first two states hold the key to Republicans taking back control of the Senate, while the Keystone State is a critical player in former President Donald Trump’s quest for a second term in the White House.
The digital get-out-the-vote tool, brought to life by conservative app developer Numinar, was designed to “build a wide ecosystem of conservative operatives and grassroots Americans dedicated to using Relational Organizing to turn out voters,” according to Sentinel. In tech parlance, the app matches “the personal phone contacts or geolocation” of volunteers with “voters in a target universe” and fires out “pre-scripted messages for texts or canvass surveys.” In the language
