An eight-figure campaign to target traditionally reluctant Republicans to vote by mail is beginning to bear “early fruits,” the head of one of three conservative groups leading the key swing state effort tells The Federalist.
And the get-out-the-vote initiative is soon to expand into two other states featuring pivotal Senate races.
Last month, the Sentinel Action Fund, the Republican State Leadership Committee PAC, and the Keystone Renewal PAC announced the “historic” investment to put Republicans in a position to win in November by doing what Democrats have historically done so well: use voting by mail to harvest victory.
“It’s going very well. We are starting to see the early fruits of our labor,” Jessica Anderson, president of the Sentinel Action Fund, told The Federalist in an interview.
Sentinel bills itself as “the only conservative Super PAC with a year-round ground game committed to turning out absentee, early vote, and ‘day of’ voters.” And the group is hitting the ground running. Anderson said the GOTV effort has sent out multiple rounds of mailers and has hit Pennsylvania’s airwaves with digital ads to go after about 1.2 million low-propensity voters in the Keystone State — eligible voters who infrequently participate in elections. The campaign is targeting Republicans who have only voted once or twice in the last four election cycles, Anderson said.
“Those voters are key for us [in the presidential election] and for David McCormick winning Pennsylvania,” Anderson said.
The Keystone Renewal PAC has spent more than $580,000 thus far backing